Bibliography: leaf 31.
|Series||Turun Kauppakorkeakoulun Julkaisuja. Keskustelua ja raportteja ;, 1:1984 =, Publications of the Turku School of Economics. Discussion and working papers ;, 1:1984, Keskustelua ja raportteja ;, 1984/1.|
|LC Classifications||HD30.28 .M33 1984|
|The Physical Object|
|Pagination||31 leaves :|
|Number of Pages||31|
|LC Control Number||84222096|
Follow Pentti Malaska and explore their bibliography from 's Pentti Malaska Author Page. The History and Role of Scenario Planning and Analysis. Strategic leaders use the information revealed by the application of PESTEL analysis, global dimensions, and CAGE analysis to uncover what the traditional SWOT framework calls opportunities and threats.A SWOT (strengths, weaknesses, opportunities, and threats) A strategic management tool that helps an organization take stock of its. The Cornerstone scenario approach offers strategic information for long term planning, new ways of seeing the world, and also guidelines in the field of study. Results of a study using the Cornerstone scenario approach often serve as a basis for further, more specific research where the scenarios can be defined according to What-if by: Malaska, P. Multiple scenario approach and strategic behaviour in European companies. Strategic Management Journal, 6, – Schoemaker, P. J. H. When and how to use scenario planning – a heuristic approach with illustration. Journal of Forecasting, 10, – Schoemaker, P. J. H. Multiple scenario Cited by: 1.
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